Development of Morocco’s Tourism Sector: Economic Impact and Preparations for International Sporting Events

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Brahim KIRMI
Khouloud EL MEZIANI

Abstract

Abstract


The purpose of this review article is to provide an analysis of the current state of the tourism industry in Morocco. In preparation for significant international events, such as the hosting of the African Cup of Nations and the World Cup in 2030, Morocco is focussing on a new tourism segment in order to capitalise opportunities. This gives rise to enquiries concerning the significance of tourism in the Moroccan economy as well as the measures that the government is putting into place to improve the sector in preparation for upcoming events. The purpose of this article is to investigate the economic significance of tourism in Morocco, as well as the most recent statistics pertaining to the tourism industry in Morocco and the strategies that have been adopted to increase the number of tourists visiting the nation.


 


Keywords: Morocco, Tourism, World cup, Hospitality industry, Economy

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Author Biographies

Brahim KIRMI

Phd, FSJES, Abdelmalek Essaadi university, Tangier, Morocco

Khouloud EL MEZIANI

Phd candidate, FSJES, Abdelmalek Essaadi university, Tangier, Morocco

How to Cite
KIRMI, B., & EL MEZIANI, K. (2024). Development of Morocco’s Tourism Sector: Economic Impact and Preparations for International Sporting Events. International Journal Of Applied Management And Economics, 2(11), 314–. https://doi.org/10.5281/zenodo.14297407