IJAME

Vol. 2 No. 06 (2024)

Published: 2024-01-22

Articles

Inbound Marketing At The Heart Of A Company's Digital Strategy

SENIHJI Khadija, IHOULINE Salma

001 - 020

FULL ARTICLE

The Main Factors In Territorial Development: A Review Of The Literature

BENDOURO Siham

021 - 041

FULL ARTICLE

The Influence Of Behavioral Factors In Sustainable Investing In The Age Of Financial Digitization

SABHI Rajae, OUTELLOU Soumaya, ABDELBAKI Noureddine

042 - 058

FULL ARTICLE

Human Resources Management in Times of Crisis: An Exploratory Study

SAMAKA Hanane, ZITOUNI Abdelkrim

059 - 085

FULL ARTICLE

Les déterminants financiers et économiques de la défaillance des entreprises: Revue de la littérature

OURICH MAMOUN, OUBAL KHADIJA

086 - 108

FULL ARTICLE

Predicting the Behavior of Moroccan SME Managers towards participatory financing: An Exploratory Study in the Fez-Meknes Region.

DIDI SEDDIK Mohamed Mouad, CHEKROUNI Anas, KHALOUKI Hassan

109 - 137

FULL ARTICLE

Automotives companies response to changing Consumer Behavior in the Post-Covid-19 Era: A Case study in Morocco

EZZARI Leila, LKHOYAALI Bouchra

138 - 152

FULL ARTICLE